THE WORK
Seven live sites, and what each one had to fix.
Five built for clients, two built in-house. Every link below opens the real site running in production — not a screenshot, not a case-study mockup.
← Back to the homepageFive built for clients, two built in-house. Every link below opens the real site running in production — not a screenshot, not a case-study mockup.
← Back to the homepageA family and cosmetic dental practice with over fifteen years in Baltimore. Rebuilt around one clear path from homepage to a booked visit, with the smile gallery and patient reviews doing the convincing along the way.
A plastic and facial surgery practice affiliated with Annapolis ENT, with two board‑certified surgeons and a procedure menu spanning face, breast, body, non‑surgical and laser. Reorganized so a first‑time visitor finds their procedure in seconds.
A family‑run, licensed and insured general contractor covering concrete, structural, masonry, exterior and interior work. The site now reads like a foreman's binder — every trade in its own division, one direct line to a quote.
A boutique medical spa in Townsend, Delaware. Six treatment lines each get their own page, so someone arriving curious about one of them lands on an answer rather than a menu — and knows whether it is for them before anyone asks them to book.
Private one‑on‑one strength and corrective coaching in Columbia, Maryland. The site opens on the body a desk job actually leaves you with, walks through assess, correct and build, and publishes every package price instead of holding them back for a phone call.
A shared home runs on messages nobody keeps track of. Roommates, landlords and families say what is going on in plain words; it gets sorted and reaches whoever can actually act on it. The preview opens read‑only, so you can look around before there is an account to make.
A Baltimore studio working across strategy, content, brand, social and experiences. Five service lines is a lot to hold on one page, so the site gives each one its own route in and lets the work carry the argument.
No templates dropped in and reskinned — every project starts from what the business actually does.
I sit with the team, watch how bookings and quotes actually happen today, and find out what a "yes" from a client really looks like before a single pixel moves.
A site built specifically for that business — its services, its service area, its real work — not a theme with the logo swapped in.
Forms wired up, booking paths tested, and a few weeks of watching what visitors actually click before calling it finished.
If your current site is a digital business card instead of a booking tool, that's exactly the kind of project I take on.
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